FAL Healthy Beverages, a FAL Group brand, today announces the launch of Coco Joy Kids, the naturally fruit-flavored pure coconut water for kids, containing no added sugar or preservatives. Coco Joy Kids will be at the world premiere of Disney’s Planes: Fire & Rescue in Hollywood, CA on July 15, greeting fans and handing out movie tickets, hats and Coco Joy Kids products, featuring characters from the film.
Launching alongside Coco Joy, Coco Joy Kids offers a new approach to garnering the health benefits of coconut water. Unlike other coconut water beverages that mix the fatty, milky juice of aged brown coconuts with green coconut water, Coco Joy and Coco Joy Kids are made purely from fresh, young green coconuts from Southeast Asia. Compared to leading coconut water brands, Coco Joy products have fewer calories, less sodium, no added sugar and no preservatives, offering healthy hydration for people of all ages.
As part of its launch in the U.S., Coco Joy Kids will offer 1,000 free child’s movie tickets at the premiere, to give fans the chance to see Disney’s Planes: Fire & Rescue, which hits theaters in 3D on July 18. All movie tickets are valid for up to $8.00 towards one child’s admission to see the film.
“Coco Joy Kids is thrilled to launch our products at the premiere of Disney’s Planes: Fire & Rescue,” said Tim Xenos, CEO of FAL Healthy Beverages, a FAL Group brand. “Coco Joy Kids products feature Disney’s Planes: Fire & Rescue characters, offering a fun way for parents and their children to enjoy a refreshing, delicious beverage together while making a healthier choice.”
Coco Joy Kids, featuring characters from Disney’s Planes: Fire & Rescue and other Disney movies, will be available starting July 2014 at most major retailers, with expanded distribution throughout the summer. Coco Joy Kids is available in 8.4 fl. oz. cans for $1.90.
FAL Healthy Beverages supports healthy habits through “flavor and life,” offering products with high-quality, natural ingredients to promote a healthier lifestyle. For more information about FAL Healthy Beverages, visit www.FALHealthyBeverages.com.