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Disney Ranked Most Intimate Brand among Millennials, According to MBLM’s Brand Intimacy 2017 Report

January 14, 2017

Disney ranked the most intimate brand among millennials, according to MBLM’s Brand Intimacy 2017 Report, which is the largest study of brands based on emotions. Brand intimacy is defined as a new paradigm that leverages and strengthens the emotional bonds between a person and a brand. “Disney resonates with this age group because they grew up with the brand. It has kept up with their changing interests and now includes popular franchises like Star Wars and Marvel. Disney is also…

LEGO® Marvel’s Avengers: Warner Bros. Interactive Entertainment, TT Games, The LEGO Group and Marvel Entertainment Assemble for Launch

January 26, 2016

Jonathan

Disney Interactive, Disney News, Marvel, Walt Disney Company

Warner Bros. Interactive Entertainment, TT Games, The LEGO Group and Marvel Entertainment today announced the launch of LEGO® Marvel’s Avengers, an all new action-packed Super Hero adventure that allows players to relive the most amazing moments from the Marvel Cinematic Universe through six Marvel Studios films, while also experiencing classic Avengers characters and content from acclaimed Marvel Comics. Developed by TT Games and published by Warner Bros. Interactive Entertainment, LEGO Marvel’s Avengers is now available for the PlayStation®4 and PlayStation®3…

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