tween

Disney Publishing Worldwide Launches Inspirational New Multiplatform Property, ‘Star Darlings’

September 16, 2015

Disney Publishing Worldwide (DPW) today announced the release of Disney “Star Darlings,” an original new property that features twelve unique girls who encourage tweens to celebrate their individuality, make positive choices, and show that they can make any wish a reality. Disney “Star Darlings” launches today in North America with two novels available everywhere books and eBooks are sold. All-new “Star Darlings” content and products will be released through November, including an accompanying storytelling and lifestyle app, music from Walt…

Disney Club Penguin Launches Global Online Safety Campaign

February 10, 2014

Jonathan

Disney Interactive, Walt Disney Company

Disney Club Penguin, the #1 virtual world for kids, today launches the global ‘It Starts with You!’ safety campaign to give kids and families the information and resources they need to navigate more safely online. The ‘It Starts with You!’ campaign, developed primarily for tweens and parents of tweens, is Club Penguin’s most ambitious and expansive online safety campaign ever. It will span across multiple platforms including placements on Disney Channel and Disney’s online destinations, integrations in the virtual world…

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