steamboat willie

SMEG and Disney Launch Special Edition Refrigerator, Mark First U.S. Partnership

November 4, 2019

Disney News, Walt Disney Classics, Walt Disney Company

This fall, two global icons of design join forces to announce their first-ever collaboration in the U.S. market. Leading Italian appliance manufacturer SMEG, has teamed up with Disney to launch a commemorative refrigerator celebrating one of America’s most-beloved cartoon characters, Mickey Mouse. Mickey Mouse came into the homes – and hearts – of the world for the first time in 1928, through black and white animation as his debut character, Steamboat Willie. Nodding to this vintage, playful sketch, SMEG’s popular…

Disney Celebrates 90 Years of Mickey Mouse with Worldwide Festivities

March 4, 2018

Jonathan

Disney Junior, Walt Disney Animated Features, Walt Disney Classics, Walt Disney Television

Disney announced the launch of a world-wide celebration honoring 90 years of Mickey Mouse. Since his big-screen debut in Steamboat Willie on November 18, 1928, Mickey has been the global ambassador for The Walt Disney Company. From the beloved Mickey Mouse Club to today’s Mickey Mouse cartoon shorts, Mickey’s optimistic outlook and endearing personality continue to delight fans around the world every day. The cross-company festivities will continue through 2018 and beyond and will include an exclusive fashion show, a new television special, a celebration at…

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