popcorn

Pop Secret Popcorn and Disney Parks and Resorts Team Up for Multi-Year Alliance!

September 16, 2015

Disney News, Disney Resorts, Walt Disney Company

Diamond Foods, Inc. (“Diamond”) announced today that it has entered into a long-term strategic alliance agreement with Walt Disney World Resort and Disneyland Resort tied to its Pop Secret brand premium popcorn. Pop Secret popcorn is now the official popcorn of Walt Disney World Resort in Florida and Disneyland Resort in California. Diamond Foods also plans to advertise on Disney-owned channels like ABC Family and the Disney Channel. Retail promotions, on-pack sweepstakes and digital content creation are all ways in…

Happy National Popcorn Day!

January 19, 2014

Jonathan

D-Team, Disney News, Disneyland, Walt Disney World

by: D-Team Caitlin Did you know that more than 5.2 million bags of popcorn are popped at the Disney Parks every year? To find out how many pounds of buttery deliciousness that equates to, visit the Disney Parks Blog. We can’t imagine walking down Main Street, USA without its’ enticing scent, but we’re sure glad we can enjoy it from the comfort of our own homes, too! We can think of no better way to celebrate today than popping corn and…

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