marketing

 Jamba Juice Company, a leading healthy, active lifestyle brand, announced today its first major theatrical motion picture promotion with The Walt Disney Company for the release of “Disney’s Planes,” an action-packed 3D animated comedy adventure, slated to glide into theaters this summer. Jamba Juice® is the U.S. exclusive Quick Service Restaurant (QSR) and beverage provider chosen to participate in promotional activities for the movie’s release. Disney was the first major media company in 2006 to adopt a healthy eating program, working with brands…