Hot Topic, Inc. Announces Purchase of Assets of Her Universe, Proprietary Fangirl Brand
Hot Topic, Inc. today announced that the company has acquired certain assets of Her Universe LLC from Founder Ashley Eckstein and The Araca Group. Hot Topic will operate the Her Universe brand e-commerce and wholesale businesses as a division of Hot Topic, Inc. The acquisition of Her Universe, a fashion-forward apparel and accessories line for the female sci-fi and fantasy fans, will strengthen Hot Topic’s offerings and solidify its position as the go-to destination for pop culture. “We are very…