c-3po

Code.org, Disney and Star Wars Launch Hour of Code “Build-Your-Own-Game” Tutorial to Broaden Computer Science Participation

Today, Code.org unveiled a Star Wars-themed computer science tutorial featuring Princess Leia, C-3PO and R2-D2 as well as Rey and BB-8 from the upcoming film Star Wars: The Force Awakens. The online lesson kicks off the third-annual global Hour of Code campaign, in honor of Computer Science Education Week, December 7-13, 2015. Thanks to Disney and Star Wars, students will learn to write code that allows them to create fun challenges and games using Star Wars characters. Participants will join…

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Duracell® Powers Imaginations This Holiday Season with All New Star Wars Film “Battle for Christmas Morning”

Duracell, the official battery power of the all-new “Star Wars: The Force Awakens” toys, is powering imaginations everywhere this holiday season with the release of its new film, “Battle for Christmas Morning.” The spot features a 14-year old boy and his 9-year old sister entering a limitless world of creativity once Duracell Quantum batteries are inserted into their new lightsaber toys. The 60-second spot, which features appearances by original Star Wars characters, C-3PO and R2-D2, highlights the power and importance…

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Hallmark Star Wars™ Branded itty bittys®: A Big Help This Holiday Season To Families In Need

This holiday season, Hallmark is once again supporting Toys for Tots with the launch of four popular Hallmark Star Wars itty bittys® characters decked in holiday attire − Chewbacca™, Yoda™, R2-D2™ and C-3PO™. For each purchase of one of these holiday Star Wars branded itty bittys, Hallmark will donate $1 to Toys for Tots. “We’re thrilled to again support such a wonderful program that brings joy to millions of children,” said John X. Watson, president – Hallmark Retail. “Especially during…

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Hallmark Introduces 2015 Event-Exclusive Keepsake Ornaments and itty bittys coming to Star Wars Celebration, D23 & Comic-Con

Hallmark continues its participation at the nation’s largest pop culture fan gatherings with Hallmark Keepsake Ornaments and itty bittys® plush collectibles exclusively developed for 2015 events. As previously announced, a pair of Keepsake Ornaments and a pair of itty bittys will be sold this week in limited quantities at Star Wars Celebration, scheduled April 16-19 in Anaheim, Calif.: An Epic Vision is the name of the Keepsake Ornament two-pack that features Luke Skywalker and Darth Vader locked in a heated…

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Disney Publishing Worldwide Announces ‘Journey to Star Wars: The Force Awakens’ Publishing Program Set for Fall 2015 Global Rollout

Disney Publishing Worldwide and Lucasfilm today revealed the global “Journey to Star Wars: The Force Awakens” publishing program slated for a fall 2015 rollout. The ambitious, multifaceted program will build excitement leading up to the December 18 theatrical release of Star Wars: The Force Awakens, and will include subtle hints and clues that will be only fully understood once the movie opens. More than 20 titles—featuring new narrative stories for middle grade and young adults as well as comics, illustrated…

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